Privacy Policy

Last Updated Date: 12 Nov, 2024

This Privacy Policy explains how Anua.PK (“we”, “us”, “our”, or “Anua.PK”) collects, uses, discloses, and protects your personal information when you visit or make a purchase from Anua.PK (the “Site”). Your privacy is important to us, and we are committed to being transparent about how we handle your data.

1. Information We Collect

We collect personal information that you voluntarily provide to us when you interact with the Site, including:

a. Information You Provide Directly

  • Account and Profile Data: Name, email address, phone number, billing and shipping address.
  • Order and Payment Data: Payment details (credit card or payment gateway tokenized data), purchase history.
  • Customer Support: Messages you send to us (for inquiries, support, returns).

b. Automatically Collected Information

When you use the Site, we automatically collect:

  • Device and Usage Data: IP address, browser type, operating system, pages visited, search queries, interaction patterns.
  • Cookies and Tracking Technologies: Cookies, web beacons, pixels and similar technologies to enhance your experience and analyze usage.

This helps us operate the Site, diagnose issues, and improve our services.

2. How We Use Your Information

We use the information collected for the following purposes:

  • To Deliver Services: Process and fulfill orders, send order confirmations, shipping updates, and service alerts.
  • To Improve the Site: Analyze trends, diagnose technical issues, and optimize website performance.
  • To Personalise Your Experience: Display relevant products, offers, and marketing based on your interactions.
  • For Marketing & Communication: With your consent, send newsletters, promotions, and updates.

3. Sharing Your Information

We do not sell your personal information. We may share your data in the following circumstances:

  • Service Providers: With trusted third parties who help us operate the Site (payment processors, analytics tools, delivery partners).
  • Legal Obligations: When required by law or to protect our legal rights.
  • Business Operations: If the business is sold or merged, your data may be transferred as part of that transaction.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Remember your settings and preferences.
  • Improve website performance.
  • Deliver targeted advertisements.

You can manage cookie preferences via your browser settings, but disabling cookies may limit some Site features.

5. Data Security

We implement technical and organizational security measures designed to protect your information from unauthorized access, loss, misuse, and alteration. While we strive to protect your data, no method of transmission over the internet is 100% secure.

6. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal information:

  • Access or correct the data we hold about you.
  • Request deletion of your data.
  • Withdraw consent at any time where processing is based on consent.
  • Object to or restrict processing in certain circumstances.

If you wish to exercise any of these rights, please contact us at the details below.

7. Children’s Privacy

Our services are not directed to individuals under a certain age (e.g., 13). We do not knowingly collect data from children without parental consent. If we learn we have collected information from a minor without appropriate consent, we will take steps to delete it.

8. International Data Transfers

Your data may be processed and stored outside your country of residence. By using our Site, you consent to such transfers in compliance with applicable privacy laws.

9. Changes to This Policy

We may update this Privacy Policy to reflect changes to our data practices or legal requirements. The “Effective Date” will be revised accordingly.

10. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact:

Email: Info@anua.pk
Address: Bahria Town, Lahore
Phone: 0321-1401493